Library Newsletters

December 5, 2008

Brian Mathews at Ubiquitous Librarian has a really interesting post about what male and female students expect and want to find in a newsletter put out by their library. Here is his list of responses:

Males

  • fun stuff, funny and interesting facts, things that apply to college students
  • events on campus/around Atlanta, study tips, facts
  • cool books or websites
  • websites for students, info on library, good books, resources
  • new things on campus, events, good books
  • cool websites, ideas for things to do on campus and in library
  • jokes, word teasers, info about tech, website resources for students
  • funny facts, happenings around tech, info on library

Females

  • campus info
  • interesting facts about tech, events at the library
  • events on campus, interesting facts, jokes
  • good books, events on campus, spotlight an organization
  • events in Atlanta, events sponsored by tech groups, info on the library
  • things going on at library, facts people don’t know about the library
  • advice, events on campus, info about the library
  • map of library, where you can find certain things within library, humor
  • cool books or magazines, people’s opinions, jokes, interesting facts
  • stuff about tech

Although I am not sure how often a print newsletter would be picked up by students outside of the library doors, I do think this list can help in deciding what kinds of news announcements to post on the webpage/blog and what updates could be tweeted or txted to students.

I expected the large amount of responses about highlighting little-known services or cool books but it surprised me how much technology news was mentioned. Some librarians are more tech-saavy than their users but I am surprised that this seems to be an expectation: “libraries should help users learn technology as well as research skills.”

I also noted how often general campus news came up. Students still feel like we are a window to campus life. We should keep it that way.


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